Eat Dust - A brand fueled by friendship and mutual interest. Eat Dust are not into making fashion, rather they are about proper garments and good design that will stand the test of time. Eat Dust is passionate about motorcycles and the matching clothes. These rugged garments specialists truly know their craft and have tested their products hard. Eat Dust founders Keith Hioco and Rob Harmsen share a common love for skating, punk and great denim.