Ten c, The Emperors New Clothes, introduces The Forever Collection. The original fairy tale by Hans Christian Andersen tells of looking beyond what you are told to see and to value what is truly there. The ability to look beyond the fads and trends is a new interpretation of the original fairy tale.
Ten c. Pieces that asked to be loved for what they are. Pieces intended to last forever. These timeless and iconic garments are created to live and age with you, and the incredible Japanese jersey will, with time, mould itself almost imperceptibly to you.
The tent that wears the scars of every event it has ever been to with you. That pair of jeans you just cannot throw away. They will become exclusively yours.
Ten c believe that by applying the true values of craftsmanship and creating garments that are conceived to last all your life, they can in some way help, and this comes from the bible of real environmentalists, in the elimination of waste. They are talking about caring. And quality.